Creating a modern, ambient and chic marketing suite
Location
Beaufort Park, Hendon
Overview
A major regeneration project, ultra-modern apartments, and the marketing suite needed to reflect this and drive immediate conversions from their launch event.
Solution
The Reade Signs team designed a centrepiece neon sign for the AXIS logo and hung it directly behind the main sales desk. Overall we created many pieces to compliment the chic environment, including a slick iPad driven interactive plot finder system.
Results
Striking Visual Impact
A bold neon AXIS logo became the focal point of the suite—capturing attention and reinforcing the brand’s modern identity from the moment visitors entered.
Seamless Digital Integration
An interactive, iPad-driven plot finder added a sleek, tech-forward feature that enhanced the customer experience and supported fast, informed decision-making.
Cohesive, Stylish Environment
Every signage element was crafted to complement the suite’s contemporary aesthetic, helping drive strong engagement and conversions at launch.