01252 336000

Our new fleet of vehicles hit the road

November has been an exciting month here at Reade Signs with the addition of 5 new vans added to our fleet of install vehicles. The new fleet features three large white Peugeot Boxers, chosen for their greater payload and fuel efficiency. Two smaller black Ford Transit Customs have also been added to complement our architectural division, specifically chosen for smaller installs and reduced parking bays in city centres. 

“My team are delighted with the new vans, especially as they look so professional with full company branding. Reliability is key for my team when they’re travelling long distances in all weather and with greater fuel efficiency and cleaner emissions, they also help us to reduce our impact on the environment.”
Paul Toms – Install Manager

Share:

More Posts

hoarding around an office development London

How are hoardings different from billboards?

If you’ve ever stepped out, you may have noticed eye-catching ads plastered above your head. Some call them billboards. Others refer to them as hoardings. But are they the same thing? Not quite. Distinctions between billboards and hoardings If you’re working with a hoarding service in the UK, understanding the difference between hoardings and billboards is crucial. It can really help you get the best bang for your buck. First things first: what is a billboard? In the UK, a billboard typically refers to a large outdoor advertising structure. You’ll see them on roadsides, above buildings, near train stations. Basically, they are present anywhere with a high footfall or vehicle traffic. A billboard is designed to catch your attention quickly, often in just a few seconds. Billboard ads tend to be bold, simple, and straight to the point. Think of brands like Coca-Cola or McDonald’s. Their billboard designs are clean, colourful, and instantly recognisable. What about hoardings? Now, here’s where it gets a bit more British. Hoarding in the UK usually refers to the wooden or metal boards that go up around construction sites. But they’re not just for keeping dust and debris in. Marketers saw an opportunity. These boards became prime real estate for advertising. You’ll often find hoardings promoting the very development going up behind them. Hoardings are static, often stretching across long lengths. You can add more detail to it than your average billboard. Since pedestrians might walk slowly by or even stop to read them, hoardings give you a bit more space. You can utilise the space to tell a story or show off multiple visuals. Why does the distinction matter? If you’re working with a creative marketing agency, understanding these subtle differences helps shape your campaign’s goals. Billboards are your way to offer fast-paced exposure to a large audience. But if you’re looking to create something visually immersive, hoardings can be incredibly effective. At the end of the day, both hoardings and billboards are powerful tools to showcase your commodity. You cannot ignore the importance of either of them. However, to get proper assistance in putting up an immersive visual campaign, you should connect to a trusted source like Reade Signs. We have been a prominent hoarding service in the UK, working in the field for several years. Contact us today to find out more.

Berkeley Group’s One Blackfriars development

The secret to creating an innovative outdoor hoarding signage

When it comes to outdoor advertising, hoarding signage is one of the most powerful tools. From wrapping a construction site to promoting a new business, a well-designed hoarding sign grabs attention, tells a story, and leaves a lasting impression. How to make your outdoor signage more creative As a marketer, you can try multiple strategies to make your outdoor hoarding signage different from others. Focus on the secrets behind creating innovative signage that captivates an audience. Think beyond the basics: Too many hoarding signs stick to the standard approach: a logo, a tagline, and a generic image. Audiences are bombarded with similar kinds of advertising every day. So, it is important to ensure the audience notices yours. You must think creatively to stand out. Use bold, unexpected imagery, intriguing messaging, or even interactive elements. A unique concept will make your signage more memorable and impactful. Make it visually striking: The most effective hoarding signage stops people in their tracks. High-quality visuals, vibrant colours, and strong typography can create an eye-catching design. Using contrasting colours enhances visibility and impact. Selecting a creative layout naturally guides the viewer’s eye across the design. Tell a story: A great hoarding sign is more than just a static advertisement; it’s a storytelling tool. Storytelling adds depth and emotion to your signage. It creates curiosity and anticipation, which makes people want to learn more. Direct your visitors to a website or social media page, which will allow them to continue the story online. This can also upgrade your brand engagement. Consider the environment: Hoarding signage doesn’t exist in isolation. A great design takes into account its location and uses it to its advantage. If it’s in a busy city centre, bold and simple messaging will create a quick impact. If it’s on a quiet street, there may be more space for intricate details. Cultural remarks and other elements can make the signage more relatable to the audience. Add interactive elements: Technology has changed the game for outdoor advertising. Implementing modern technology can make hoarding signage more interactive. People are more likely to remember an advertisement they’ve interacted with rather than just glanced at. Creating innovative outdoor hoarding signage is about more than just logos and graphics. It needs a creative approach to stand out from the rest. If you’re looking for an expert in creating hoarding signage that stands out, contact Reade Signs. We specialise in designing outdoor hoarding signage for brands. Contact us today to find out more.

Corporate building signage

How building hoarding enhances safety and security on-site

Construction sites can be dangerous places. Heavy machinery, moving vehicles, and ongoing work create risks for both workers and the public. This is where building hoarding plays a crucial role. Hoarding is a temporary barrier placed around construction sites to provide protection, security, and privacy. It ensures that work continues smoothly while keeping people safe. Why building hoarding is essential for construction site safety Here’s how construction hoarding enhances safety and security on-site: Protects the public from hazards Construction sites often have falling debris, sharp tools, and uneven surfaces. Without proper barriers, pedestrians passing by could be injured. Hoarding acts as a protective shield, keeping construction hazards contained within the site and preventing accidents. Prevents unauthorised access An open construction site can attract trespassers, vandals, or even thieves. People entering without permission may get injured or steal valuable materials. Hoarding creates a secure boundary, restricting access only to workers and authorised personnel. This helps avoid accidents and reduces liability risks for the construction company. Improves worker safety Hoarding not only protects the public but also benefits workers. It keeps out distractions and reduces the chances of accidents caused by unexpected pedestrian movement or vehicles near the site. With clear boundaries, workers can focus on their tasks safely. Enhances privacy and reduces disruptions Some construction projects require privacy and minimal distractions. Hoarding helps block noise, dust, and visual clutter from reaching nearby businesses and homes. It ensures that the work goes on without disturbing the surrounding environment. Helps with traffic control Many construction sites are near roads or pedestrian walkways. Hoarding can be used to guide foot traffic safely, ensuring people know where to walk without stepping into danger. It also helps drivers stay aware of ongoing construction, reducing traffic confusion and potential accidents. Acts as a communication tool Hoarding is not just a safety barrier—it can also provide useful information. Many construction companies use hoarding to display safety warnings, emergency contacts, and project details. Clear signage ensures that workers and the public are aware of any risks or detours. Hoarding is essential for any construction project. It protects the public, enhances security, improves worker safety, and reduces disruptions. By installing proper hoarding, construction companies can create a safer and more efficient work environment. Reade Signs is a reliable company that specialises in designing, printing, and installing site hoardings. Contact us today to find out more about our services.

retirement

How to Make Your Hoarding Boards Really Stand Out

Hoarding boards are more than just temporary barriers; they serve as powerful marketing tools for construction projects, brand promotions, and event advertising. To cut through the visual noise, your hoarding board needs to be engaging, memorable, and impactful. Here’s how to make it impossible to ignore. 1. Use Bold and Eye-Catching Design ✔ Bright colours and high-contrast visuals grab attention✔ Simple, easy-to-read fonts enhance visibility✔ Minimalist design with a strong central message Keeping your design clear and focused ensures your message is understood in seconds. 2. Invest in High-Quality Graphics ✔ Avoid pixelated or low-resolution images✔ Use crisp, professional photography or illustrations✔ Ensure logos and branding elements are sharp and well-placed A poorly designed hoarding board can look unprofessional, diminishing your brand’s credibility. 3. Incorporate 3D Elements ✔ Raised lettering or cut-out shapes create a dynamic look✔ Textured materials add depth and interaction✔ 3D designs stand out more effectively than flat images A three-dimensional approach adds uniqueness and captures attention from different angles. 4. Use Strategic Lighting ✔ LED backlighting makes hoarding boards visible at night✔ Spotlights enhance specific design elements✔ Edge lighting creates a modern, polished effect Illumination ensures your hoarding board remains effective around the clock. 5. Add a Strong Call-to-Action (CTA) ✔ Clearly direct your audience to take action✔ Examples: “Visit Our Website”, “Contact Us Today”, “Opening Soon”✔ Ensure the CTA is large, bold, and prominent A compelling CTA ensures your hoarding board converts attention into action. 6. Experiment with Unique Materials ✔ Use eco-friendly or unconventional materials like recycled wood or metal✔ Textured surfaces create a tactile, memorable experience✔ Sustainable materials showcase environmental responsibility Creative material choices help reinforce your brand’s identity while making the board more visually distinctive. 7. Choose the Right Location ✔ Position boards in high-traffic areas for maximum exposure✔ Tailor messaging to suit the local audience✔ Ensure boards are placed at an optimal viewing height Strategic placement ensures your hoarding board gets the right kind of attention. Stand Out with Custom Hoarding Boards from Reade Signs If you need high-impact, professionally designed hoarding boards, we can help. At Reade Signs, we specialise in custom, visually striking hoardings that enhance your brand’s visibility. Contact us today to discuss your requirements and let us help you create hoarding boards that make an impact.

Tilia Homes

What are the benefits of hoarding signage for your business?

Hoarding signage are usually large-scale graphics displayed on temporary fencing or boarding around construction sites. They offer a wealth of benefits for businesses. These signs go beyond merely blocking public access to construction zones—they are powerful marketing tools with significant advantages. Here, we have highlighted some important advantages of this signage for your business. Five benefits of hoarding signage for your business Let’s take a look at some of the important benefits hoarding signage can bring to your business. Enhanced brand visibility Hoarding signage serves as a large, visible advertisement for your business, even in high-traffic areas. It transforms otherwise dull barriers into attention-grabbing displays that showcase your brand’s identity. Whether promoting upcoming projects, products, or services, this type of signage ensures your brand stays in the public eye. Cost-effective advertising Compared to traditional forms of advertising like billboards or digital campaigns, hoarding signage is a cost-effective solution. Once installed, it provides continuous exposure without recurring costs, maximising your return on investment. Generating interest in your project For businesses involved in real estate or construction, hoarding signage offers an opportunity to highlight project details, including launch dates, features, and benefits. This can build anticipation and attract potential customers or investors well before the project’s completion. Improved aesthetics Hoarding signage enhances the visual appeal of construction sites. Instead of leaving the area cluttered or uninviting, high-quality graphics can create a polished, professional appearance that reflects positively on your brand. Communication tool You can use hoarding signage to share essential information with the public. This includes safety messages, project timelines, or details about how the project will benefit the community. Transparent communication fosters trust and goodwill among the local audience. In other words, hoarding signage is more than a functional barrier—it’s a dynamic advertising platform that enhances brand visibility, engages the community, and adds professionalism to construction zones. By investing in well-designed hoarding graphics, businesses can amplify their marketing efforts and leave a lasting impression. If you are looking for attractive hoarding signage to boost your marketing efforts, get in touch with Reade Signs. We can craft attractive hoarding signage with brilliant marketing messages for you.

Tilia Homes

What is the importance of installing a site hoarding?

Building site hoardings are more than just barriers; they are essential safety measures protecting the public and construction workers. A well-designed site hoarding can also enhance the visual appeal of a construction area, transforming it from a chaotic work zone into a visually appealing part of the community. In this blog, we explore the importance of installing hoardings at building sites and how experts help to design them.  Why do building site hoardings matter? Public safety: Hoardings prevent unauthorised access to the construction site, reducing the risk of accidents and injuries. They also shield the public from falling debris, hazardous materials, and other potential dangers. Worker safety: Hoardings create a secure perimeter around the construction site, protecting workers from external hazards such as traffic and pedestrians. They also help to maintain a safe and controlled working environment. Site security: By deterring trespassers and theft, hoardings help to protect valuable equipment and materials stored on the site. Community perception: A well-designed hoarding can enhance the visual appeal of a construction site, improving the community’s perception of the project. It can also convey important information about the project, such as the developer, contractor, and completion date. How can experts help with hoarding design? Designing hoarding is not possible with a DIY technique. There are a number of factors that are involved when you think of designing a hoarding. Here are some ways a professional can help you design a hoarding board.  Safety compliance: Experts can ensure the hoarding design complies with all relevant safety regulations and standards, minimising the risk of accidents and injuries. Visual appeal: A well-designed hoarding can enhance the construction site’s visual appeal. Experts can work with you to create a striking design that complements the surrounding environment. Brand promotion: Hoardings can promote the developer’s or contractor’s brand. Experts can help you create a design that effectively communicates your brand message. Community engagement: A well-designed hoarding can be used to engage with the local community. Experts can help you create a design that provides information about the project and its benefits to the community. Investing in a well-designed and properly installed hoarding can protect the public, safeguard your workers, and enhance the overall perception of your construction project. Reade Signs has extensive years of experience in designing hoardings and sign boards. Contact us today to speak with a member of our team.

Trusted to deliver

Our clients

Need a quote?

Contact us

Call: 01252 336000

Request a quote

newcustomer@readesigns.com

Work for us

hiring@readesigns.com

Become a supplier

procurement@readesigns.com

Reade Signs specialises in delivering signage and wayfinding solutions for a range of applications. Our consultative approach starts at budget setting and design and continues throughout production, installation and maintenance. 

Linkedin Pinterest
Useful Links
CALL us
email
VISIT
  • 4 Holder Road
    Aldershot
    Hants
    GU12 4RH
Hoarding

© 2025, Reade Signs. Digital marketing agency Hertfordshire | Web design Hitchin, Hertfordshire